Lenovo’s "ThinkLo" Notebook Strategy
Lenovo CEO Yang Yuanqing wants to break into rising economies with low-price products before focusing on mature markets. Lenovo will restructure, splitting into two geo groups (high end, mature markets vs. low-end, emerging markets) and two product groups by brand (THINK, corporate and IDEA, consumer).
Bill Amelio (the IBMer that took the job of CEO after Lenovo bought the IBM PC unit) resigned in Feb. when his 3-year service contract ended. So you can Continue reading...